Facebook Data Study Job Ad: Is it real or a scam?

Dear WAHFAQ, I saw this ad, and I know you’ve mentioned focus groups before. Is this a legit job? First of all, I want to make sure that you understand that this isn’t a job. It would be considered a gig. You won’t be hired by Facebook to work continually on this project. It’s a one-off type of thing. Market research companies are continually looking for new participants in a variety of studies. This one just happens to involve Facebook. If a market research company has local field offices — where you actually have to show up at a specific Read More…

Reverse Marketing: Your way to millions

Dear WAHFAQ, What do you think is the quickest and easiest way to make money from a business? In the traditional business mentality, many times companies (or individuals) will create a product or service and then head out to find their customers. They spend way too much time and money trying to convince potential customers that their thingamajig is useful and needed and better than the competition’s thingamajig. Reverse Marketing, however, employs a much simpler approach: find a group of people who have a need, and then fill it. Yes, it seems like this concept would be in Business 101, Read More…

Earn extra money as a focus group participant

Dear WAHFAQ, I’ve heard that people can get paid doing focus groups, just sitting around and giving their opinion on stuff. I’m very opinionated! 🙂  How can I get that kind of work?   Companies and brands pay good money for Market Research: finding out about how their products and services work and are perceived. By interacting with the public, (ie: the “market”) they learn what is liked and disliked about not only their own offerings, but that of their competitors as well. There are two types of data collection: Quantitative and Qualitative.  Quantitative research requires a very large sample Read More…